A marketer’s guilt

As a marketer, I’ve often gone through two alternating phases:

I should make time to work on my personal brand more. I feel like I’m not doing enough to share what I learn from doing my work. If I’m really good at my work but no one knows it, am I really any good?

How do I know?

In my most challenging times, I’ve often found myself wishing I had a plan that I could turn to.

Starting at a new job, making a big decision or even the pressure of a project made me feel like I was fumbling in the dark for the light switch.…

The follow-through

We’ve all been there: wanting to do something, but never getting started because of reasons we keep finding (or making up).

It’s been a few years since I first started thinking about this blog and what I’d write on it, but I never got around to doing it at a constant pace.…