Romania rising!

There’s a very personal story I’d like to share with you today. It’s a story about choices, about the great life decisions that transform us and shape our lives.

A year ago I was looking for a way to move out of Romania for good.…

Getting personal with communication

I was just talking to someone dear to me a couple of days ago how personal the entire business of communication is and how much of myself I put into everything I do. Traditionally, business is supposed to be impersonal and objective, but not when it comes to communication.…

Lucidity requires exercise

Observing people and their behavior has become a habit I can’t shake off and it has gotten even sharper after going through college, when all our critic thinking was directed towards interpersonal relationships. From years of people watching and peeking into the wonts of different categories of individuals, it occurred to me that lucidity is not something everyone has and it can be lost without exercising our brain muscles constantly.…

2012 Digital Marketing Forum sum-up

I’ve had a very interesting day last week a the 2012 Digital Marketing Forum in Bucharest, Romania. As one of the official bloggers of the event, I had the chance to be part of this conference from a vantage point. Luckily enough, this vantage point was shaped not just by my actual role in this forum, but also by my experience as a blogger and as a digital communication manager.…

Pinterest versus Weheartit

I’ve been roaming around Pinterest for a while now and I’m very keen on discovering its potential, since it is really becoming the next big thing in the social environment we all live in. The team behind this start-up has really developed a product with deep insight into the media consumption habits of today’s internet users, which is why it’s catching on so fast.…