Content marketer focusing on strategy and 10x content for organic growth. In love with tech products & what makes them helpful. Decision-making podcast host.

Why I love The Newsroom

During my years spent at the university, we were taught to understand journalists on a certain level. A kind of wall was also built between us, the PR people, and them, the journalists. In classic PR, journalists are a public as any other and there’s an entire history of (open or not so open) conflict between the two professional categories.…

Pinterest versus Weheartit

I’ve been roaming around Pinterest for a while now and I’m very keen on discovering its potential, since it is really becoming the next big thing in the social environment we all live in. The team behind this start-up has really developed a product with deep insight into the media consumption habits of today’s internet users, which is why it’s catching on so fast.…